Given our limited time and resources, the Managing Director selected Shopify as the development platform. My responsibilities included researching third-party providers for online course functionality as well as apps and plugins to support the features we needed to implement. I also set up the Shopify store using a theme and optimized it with custom code to tailor the platform to our specific requirements. Additionally, I focused on ensuring a smooth user experience, from course discovery to instant enrollment.
The new platform, launched in August 2024, introduced several improvements:
- Buy Now, Pay Later options for flexible payments.
- Instant Enrollment for immediate course access.
- Loyalty Program to enhance student engagement.
- Community Features to foster interaction among learners.